Paris Motor Show 2008: Mazda Kiyora Concept Car
The Eco-Friendly City Car:
Mazda Kiyora is a small, friendly city car designed to meet the needs of young urbanites indicating the direction Mazda could go with a car this size in the future – especially technologically. It features components that are being developed at Mazda for use in the near future like a next-generation 1.3-litre DISI* engine, automatic transmission, and a rigid and lightweight body shell for very high fuel efficiency and low emissions. Kiyora’s design supports these technologies with aesthetic features that are expressive of its water theme yet highly functional.
Mazda revealed the direction its new technology development would take when it announced the Sustainable Zoom-Zoom plan last year. In line with this plan, Mazda is focused on making cars that achieve harmony between Mazda’s hallmark driving pleasure and environmental and safety performance. Mazda Kiyora demonstrates how Mazda will achieve a 30 percent improvement in fuel economy in the near future and introduce new vehicles that are exciting to look at and drive. Featuring next-generation environmental technologies, Kiyora was envisaged as a fun and cool concept for young European urbanites, and one that only Mazda could produce.
Mazda Kiyora gives an indication where Mazda could go with a small, eco-friendly city car in the near future. It is highly fuel efficient, with a very small CO 2 footprint, delivering Zoom-Zoom driving fun and high levels of safety. The car achieves this by taking Mazda’s acclaimed lightweight strategy to a new level by employing an extremely rigid and lightweight carbon-fibre body structure beneath a small, aerodynamic outer skin and a spirited, small-displacement 1.3-liter direct-injection engine. Mazda Kiyora also features Mazda’s unique Smart Idle Stop System (SISS) and a newly developed six- speed automatic transmission with direct feel and fuel efficiency similar to that of a manual. With these technologies, the Mazda Kiyora concept would produce CO 2 emission of under 90g/km.
Mazda Kiyora is a small, friendly city car designed to meet the needs of young urbanites indicating the direction Mazda could go with a car this size in the future – especially technologically. It features components that are being developed at Mazda for use in the near future like a next-generation 1.3-litre DISI* engine, automatic transmission, and a rigid and lightweight body shell for very high fuel efficiency and low emissions. Kiyora’s design supports these technologies with aesthetic features that are expressive of its water theme yet highly functional.
Mazda revealed the direction its new technology development would take when it announced the Sustainable Zoom-Zoom plan last year. In line with this plan, Mazda is focused on making cars that achieve harmony between Mazda’s hallmark driving pleasure and environmental and safety performance. Mazda Kiyora demonstrates how Mazda will achieve a 30 percent improvement in fuel economy in the near future and introduce new vehicles that are exciting to look at and drive. Featuring next-generation environmental technologies, Kiyora was envisaged as a fun and cool concept for young European urbanites, and one that only Mazda could produce.
Mazda Kiyora gives an indication where Mazda could go with a small, eco-friendly city car in the near future. It is highly fuel efficient, with a very small CO 2 footprint, delivering Zoom-Zoom driving fun and high levels of safety. The car achieves this by taking Mazda’s acclaimed lightweight strategy to a new level by employing an extremely rigid and lightweight carbon-fibre body structure beneath a small, aerodynamic outer skin and a spirited, small-displacement 1.3-liter direct-injection engine. Mazda Kiyora also features Mazda’s unique Smart Idle Stop System (SISS) and a newly developed six- speed automatic transmission with direct feel and fuel efficiency similar to that of a manual. With these technologies, the Mazda Kiyora concept would produce CO 2 emission of under 90g/km.
